【Block Rhythm】Recently, there have been new developments in the crypto trading market. A well-known crypto asset trading platform announced on January 8 that it has officially launched its Turkey site. This move is quite significant — it marks the platform’s global expansion from regional testing to a stage of in-depth strategic layout centered around key hub markets.
Why is Turkey so attractive to trading platforms? It’s actually easy to understand. As an important hub connecting Europe, the Middle East, and West Asia, Turkey has long ranked high globally in crypto asset adoption rates. The user base here is large, trading enthusiasm is high, and with lira depreciation pressure, local investors have particularly strong demand for crypto assets for value preservation and risk hedging. In other words, this market guarantees trading volume while continuously attracting new users. For platforms, this is indeed a good strategic entry point.
The platform’s plans for its Turkey site are quite clear: start with user base growth, simultaneously advance localization of products and services, and gradually establish regional ecosystem synergies. In short, they want local users to find it easy to use and understand how to profit. Given the characteristics of high-volatility markets, they will also strengthen product education and risk warning systems.
To attract users, the platform has pulled out a big move — launching a limited-time wealth management activity where USDT and USDC offer annual returns up to 16.7%, open to both new and existing users. This rate is quite attractive for stablecoin products.
From a market perspective, such platforms’ expansion into emerging markets reflects sustained global demand for crypto trading, particularly in regions with high inflation and significant exchange rate volatility.
ある取引所が正式にトルコ市場に参入、ユーラシアの新たな機会を狙う
【Block Rhythm】Recently, there have been new developments in the crypto trading market. A well-known crypto asset trading platform announced on January 8 that it has officially launched its Turkey site. This move is quite significant — it marks the platform’s global expansion from regional testing to a stage of in-depth strategic layout centered around key hub markets.
Why is Turkey so attractive to trading platforms? It’s actually easy to understand. As an important hub connecting Europe, the Middle East, and West Asia, Turkey has long ranked high globally in crypto asset adoption rates. The user base here is large, trading enthusiasm is high, and with lira depreciation pressure, local investors have particularly strong demand for crypto assets for value preservation and risk hedging. In other words, this market guarantees trading volume while continuously attracting new users. For platforms, this is indeed a good strategic entry point.
The platform’s plans for its Turkey site are quite clear: start with user base growth, simultaneously advance localization of products and services, and gradually establish regional ecosystem synergies. In short, they want local users to find it easy to use and understand how to profit. Given the characteristics of high-volatility markets, they will also strengthen product education and risk warning systems.
To attract users, the platform has pulled out a big move — launching a limited-time wealth management activity where USDT and USDC offer annual returns up to 16.7%, open to both new and existing users. This rate is quite attractive for stablecoin products.
From a market perspective, such platforms’ expansion into emerging markets reflects sustained global demand for crypto trading, particularly in regions with high inflation and significant exchange rate volatility.