Solana’s vision and strategy for building an Internet capital market

Solana is committed to making capital markets accessible to every connected individual in the world. Today, with just a few clicks of downloading a wallet app, anyone can access this globally accessible ledger system, where physical assets, currency, and cultural elements can be tokenized.

The importance of this vision lies in the fact that it lays the foundation for creating a more inclusive asset ownership system. In the future, the company can be listed directly “on the Internet”, facing more than one billion investors who hold private keys. This is not limited to stocks, but also includes all kinds of valuable assets, cultures, and ideas.

! Solana Foundation Marketing Memo: Core Interpretation and Implementation of the F.A.T. Principles

To accelerate this vision, the Solana ecosystem has adopted the “F.A.T.” Tactics:

1. F - Focus on Founders: Provide all-round support for potential founders through hackathons, accelerators, etc.

! Solana Foundation Marketing Memo: Core Interpretation and Implementation of the F.A.T. Principles

2. A - Focus on Applications: Prioritize products that users really need, not just infrastructure. In October 2024, app revenue reached $73 million, up 185 times year-over-year.

! Solana Foundation Marketing Memo: Core Interpretation and Implementation of the F.A.T. Principles

3. T - Driving Tokenization: Solana became the go-to platform for internet asset offerings. In the past 6 months, 2.6 million tokens have been issued, accounting for 78% of the total number of all public chains.

! Solana Foundation Marketing Memo: Core Interpretation and Implementation of the F.A.T. Principles

On the infrastructure side, the dedicated team continues to work to improve Solana’s performance and user experience, optimizing hardware and software to increase bandwidth and reduce latency.

! Solana Foundation Marketing Memo: Core Interpretation and Implementation of the F.A.T. Principles

The core value of the Solana ecosystem is a pragmatic product culture that focuses on iterating in the real world to find the right fit between the product and the market. This culture appeals to doers, not pure theories.

! Solana Foundation Marketing Memo: Core Interpretation and Implementation of the F.A.T. Principles

As the ecosystem continues to grow, the Solana Foundation’s marketing campaign will focus on supporting these core pillars, celebrating great founders, apps, and tokenized projects. In the meantime, the teams will continue to work hard to improve the speed and performance of Solana. In addition, given that the wave of innovation seems to be emerging in the United States, Solana will also refocus on the U.S. market.

! Solana Foundation Marketing Memo: Core Interpretation and Implementation of the F.A.T. Principles

! Solana Foundation Marketing Memo: Core Interpretation and Implementation of the F.A.T. Principles

! Solana Foundation Marketing Memo: Core Interpretation and Implementation of the F.A.T. Principles