Brian Shroder, the former head of the US division at a leading exchange, has recently made another big move. His co-founded company, 1Money, has just launched a stablecoin orchestration platform—essentially providing the infrastructure for their upcoming L1 payment chain.

This platform has a unique approach—it doesn’t charge platform fees. So how do they make money? They rely solely on conversion fees between stablecoins and fiat currencies, charging only for what is used. It seems they want to lower the barrier to entry as much as possible to attract more users to their payment network.

Shroder’s resume is impressive; from 2021 to 2023, he served as CEO of a major platform’s US operations before starting his own venture last year. Now, it looks like he’s targeting the stablecoin payments sector, aiming to carve out a space for himself in the highly competitive L1 public chain market. Whether or not he can succeed will depend on how the ecosystem develops going forward.