A well-known American fast-food chain recently announced a major move: investing $10 million in Bitcoin as an important part of the company's long-term asset reserve. Interestingly, they named this approach the "Self-Enhancement System." The logic is straightforward: by improving store sales performance and food quality, while continuously accumulating Bitcoin assets, a mutually reinforcing closed loop is formed across three dimensions. This approach reflects the growing trend of traditional business giants beginning to incorporate Bitcoin into their financial strategies. It's not just an innovation in asset allocation but also a new way for companies to seek value preservation amid inflation expectations.