From holding $100 to today: A Web3 entrepreneur's ten-year investment principles.

Refuse to chase the trend, uphold your beliefs

His investment list has never included any meme coins.

It's not because he missed the opportunity, but because he has been doing something completely different—thinking about real value.

Karnika E. Yashwant has a prominent alias in the Web3 space: “Mr. KEY”. He dropped out of school at the age of 14 and is now a wealthy entrepreneur who has founded multiple Web3 companies and serves as a strategic advisor for blockchain projects. He owns a cluster of companies with over 150 employees, headquartered in Dubai—the “future digital capital of freedom” in his words.

Unlike those who chase every market wave, Mr. KEY's game rules are never about betting on the next skyrocketing asset. What does he rely on? A simple principle: truly understand what you are buying.

His words were straightforward: “I never look at tomorrow's price when investing. I only care about how much it will be worth in ten years.”

While retail investors are still entangled in the ups and downs

During a recent exchange, Mr. KEY unreservedly shared his understanding of the market and why most people eventually fail.

His methodology seems ordinary: filtering out the noise, focusing on the fundamentals, and betting like institutions rather than chasing trends.

Specifically?

He bought Ethereum when it was at 100 dollars, and bought again when it reached 3500 dollars, and he is still holding on to it. He has seen Ethereum drop below 1000 dollars, but has never wavered. Why is he so steadfast?

“Ethereum has been severely undervalued, it always has been. Bitcoin? I think that's a million-level asset, it's just that the price hasn't reflected it yet.”

This framework will not be changed by market fluctuations. While ordinary investors are still debating whether Bitcoin will surge to $17,500 or retreat to $4,500, Mr. KEY is already thinking five moves ahead.

He said something very interesting: “Making money is when you buy, not when you sell.” This aligns with the views of Robert Kiyosaki, the author of “Rich Dad Poor Dad.”

“If you buy something because you understand its long-term value, then you have already made a profit. It's just that the market hasn't priced it yet.”

Why Most People Lose Everything

Mr. KEY does not beat around the bush about the reasons for retail investors' failures:

“They lack the instinct to win. They want to get rich, but they are not psychologically prepared to endure pain, maintain rationality in uncertainty, and think clearly amidst chaos.”

This is not sarcasm, but rather his intuitive feeling after experiencing hundreds of market cycles—seeing too many people abandon sound strategies for short-term speculation.

“Everyone says: 'If I had bought Bitcoin in 2012, I would have gotten rich.' But do you know? Most people can't wait at all. When the price drops two or three times, they sell because they can't handle the mindset at all.”

In his eyes, wealth is not accumulated by chasing after the wind and waves, but comes from becoming a person who can withstand the tests of wind and waves.

A Methodology That Stands Up to Scrutiny

Mr. KEY does not follow the trend. He adheres to a set of personal principles that have stood firm during market collapses, bubble bursts, and information chaos.

First move: Do your own homework

He is not superstitious about any internet celebrity or viral story. Every investment comes from in-depth personal research—not a superficial glance, but a thorough understanding of the technology, team, tokenomics, and timing. If he cannot clearly explain why it is worth investing, he will not take action.

Second Move: Observe Smart Money

Retail is passive, while institutions are strategic. Mr. KEY quietly tracks the flow of capital—patiently building positions without ever boasting loudly on social media. He always enters the market ahead of the crowd and exits before the crowd reacts.

Third Tip: Think in Terms of a Decade

An asset dropping 40% next month? He simply doesn't care. What matters to him is the direction ten years from now. This foresight allows him to calmly handle short-term fluctuations, while others have long since panicked and sold off.

Fourth Strategy: Belief Over Convenience

Experiencing market fluctuations requires more than just strategies; it also requires confidence. Mr. KEY is not simply investing in assets, but in the result he is willing to wait for.

Fifth Move: Maintain Silence and Restraint

The most important investment decisions are often not about “what to buy,” but “what to ignore.” Mr. KEY has streamlined his social circle, rigorously filtered information sources, and focused his attention on what is truly valuable rather than on the noise.

Tip 6: Never Touch Meme Coins

Mr. KEY has never bought any meme coins. Not because he doesn't understand the rules, but because he doesn't participate at all. In his view, meme coins represent a casino-like speculative mindset rather than genuine value investment.

“If you want a quick dopamine rush, trade. But don't confuse this with wealth accumulation.”

His portfolio list — Bitcoin, Ethereum, along with selected infrastructure projects — is all based on practicality, foresight, and macro judgment. It is this mindset that keeps him on the winning side in every cycle.

There are no shortcuts, only the right mindset.

There are no shortcuts in the world of cryptocurrency, no magical tokens, and no “blessed opportunities” for making money. The key lies in a clear way of thinking.

Mr. KEY's story is not about how perfect the time window is, but about always maintaining the right judgment.

In his own words:

“You won't become rich before you succeed. You will succeed first, and then become rich.”

In this world, success is primarily a mindset, and everything else will follow.