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Recently, there has been a noticeable phenomenon on social media platforms—some exaggerated and controversial Meme images suddenly go viral, garnering millions of views in a short period. But behind this traffic, there is a complete scam chain.
The scheme works like this: scammers first issue tokens on a certain token issuance platform, then use AI tools to generate related video content in bulk, and rapidly spread it through algorithm-driven recommendations. These contents tend to go viral precisely because they are outrageous and extreme—platform algorithms favor controversial content to increase engagement. As a result, unsuspecting retail investors are attracted in, rushing to buy in. When the token price is pumped up, scammers quickly cash out and run.
What’s even more heartbreaking is that these Meme images are often imitated by other content creators, with each round of sharing allowing participants to earn another profit. In this way, a scam project can repeatedly harvest retail investors through multi-level secondary dissemination. Retail investors think they are catching the wave, but in reality, they have long become bagholders.
Why do these schemes succeed repeatedly? The key factors are threefold: low-cost AI tools, insufficient content review by platforms, and the algorithm’s natural bias toward controversial content. When online trends are deliberately designed as money-making tools, internet socialization shifts from entertainment to a hunting ground.
Have you ever come across such strange Memes in your feed? When you encounter similar content, how do you judge its true background? Share your thoughts in the comments.