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Most protocols in the DeFi space are competing with token incentives, pouring money to attract liquidity, and once subsidies stop, they start to turn around. Some projects have taken a different approach—avoiding excessive incentives and instead focusing on creating real returns.
For example, some protocols focus on stablecoin strategies, using institutional-grade market-neutral mechanisms to operate. The logic behind this approach is clear: regardless of market fluctuations, they can maintain relatively stable outputs. They do not rely on airdrops and token releases to attract users, but instead retain users through genuine capital protection and stable returns.
This differentiated approach still has room for imagination in the current DeFi environment.